Hi, I’m Lindsay

I turn complex problems into intuitive digital experiences.

Design leader with 15+ years of experience shaping product strategy, leading cross-functional teams, and creating intuitive customer experiences.

Personalization. Product Strategy. Design Leadership.

Best Buy

Helping millions of customers shop with confidence.

AI. Product Design. Behavioral Design.

Building personalized AI experiences that feel human.

Personal Growth App

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Creative Direction. Experience Strategy. Design Leadership.

Transforming the digital experience of an iconic arts organization.

Minnesota Orchestra

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Research. Information Architecture. UX Design.

Designing a digital experience that helps students take the next step.

St. Edward’s University